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MEGA EVENT EXPERT QUALIFICATION First international course and FULLY online - March 2021
Information of Interest
Over 70% of celebrity events have serious glitches and
only 45% of concerts are profitable for the promoter.
80% of marketers believe that live events are a key tool
when promoting your brand.
31% of these professionals think that, among all marketing
actions, events are the most effective channel.
Mega events rarely meet the city's objectives due to
lack of management
63% of marketing executives plan to invest more in the
near future especially in events. Companies will spend an average of 25% of
their marketing budget on events.
Companies spend an average of 25% of their marketing
budgets on events.
Due to the pandemic, companies have shifted to
digital events until a vaccine is developed.
The Course
Based on the
statistics, it is clear that event management, concert promotion and M.I.C.E
(meetings, incentives, conference and events) will become important for
multinationals interested in promoting their brands as well as marketing
strategies.
Unfortunately,
there are no courses available by experienced promoters and event managers for
organizing big fairs, mega concerts, world-class sporting events or summits
with world leaders.
Chrand Marketing
& Events, with the academic support of The American College in Spain and
Florida International University, Chaplin School of Hospitality & Tourism
Management, has designed the most advanced, intensive and comprehensive course
in mega event management.
Coronavirus & Events
Initially, this course was scheduled to be taken in
person in both Marbella and Madrid in the month of September.
The event industry (including sporting events,
concerts, conferences and congresses) has been severely affected by coronavirus
and will likely remain that way for a long period of time.
Due to the above reasons, we have decided to shift
to fully-online. This means our webinars, conferences and events will be held
on online platforms.
Points to keep in mind
Organized by
one of the main agencies in the world.
Has the
academic recognition of leading universities in Spain and the United States.
Has the full
support of the faculty of the main companies related to event management in the
world.